CareWorks provides innovative and easy-to-use electronic case management software for Social Care, Criminal Justice and Health. The target market is primarily Ireland and UK . Inspiration was commissioned to design and develop a new website.

New website design approach adopted was simple, clean , minimalist and contemporary . Clear messaging was developed to target the different target audience groups. This key messaging was enhanced through a home page flash banner display.

A number of different website templates were designed and developed for the main sections of the website. Wordpress was implemented as the content management system. The website incorporated video based client testimonials. An online registration feature was implemented to track product demo downloads.

A full search engine optimization programme was planned & implemented pre go live to ensure the website performed well in the main search engines for important keyword phrases. Google analytics implemented for site traffic statistics and monthly reporting performance tracking.