SEO Reporting

Monthly Report Overview

Work Done, Upcoming Work & Results Summary. This main document outlines overall progress and notes any big trend changes over the previous month. Typical overview would include the following headings:

Summary of Tasks Completed
The following key changes occurred:
- Linkbuilding
- Keyword rankings
- Google AdWords PPC
- Traffic Stats
Tasks for coming month:

Google AdWords PPC summary

Summary of AdWords PPC spend includes Click statistics and best performing Paid keywords.

Website Traffic Report

Month by Month Overview of Website Traffic statistics including sources such as search engine traffic, direct traffic and referring sites.

Keyword Ranking Report

Indicates target keyword ranking for the Month for selected search engines. Typically a company targeting Ireland will have www.google.com, www.google.ie, www.yahoo.com and www.bing.com tracked for their target phrases.

Linkback Text Report

Indicates link activity over the month including which websites are linking to your website, what phrases they are using to link to you website with (anchor text), and which pages they are linking to within your website.

Google Analytics Dashboard Summary

Snapshot for the traffic trends of the last month including various ‘top five’ indicators such as top five pages viewed, top five keywords used to find your website, top five user countries etc.

Google Analytics Top 50 Keywords (extended version of the dashboard keyword summary section provided above)

Snapshot for the month of Top 50 Keywords used to find your website including both paid (AdWords PPC) and non-paid (organic) traffic.