Project Definition

The project definition document lays out exactly what the website development project will deliver, over what period of time and the final budget allocation. To inform the project definition process we ask our clients to complete a detailed briefing document.

This briefing document deals with all aspects of the website project. Incorporating client preferences and thoughts on site structure (wireframe) required, look and feel considerations, target audience / market groups, specific functionality requirements, content management needs and many other aspects:

Overall goals / objectives (Expected ROI, traffic numbers, leads etc)
Target markets / audience profiles
Site Structure (Wireframe)
Site Functionality
Localisation Requirements
Technical Specification
Content Management, Reports and SEO Considerations
Design Considerations

We combine this input from clients with our own research of the online competitor websites and based on our previous client engagement experience produce the project definition document. We meet with you and sign-off all aspects of this before we proceed to the design phase of the website.

Recent Web Development Projects

Web Design Portfolio

Through this website development project with Inspiration we have been able to reach international markets very cost effectively and to generate quality leads online.
We now have a robust, well designed and appealing online platform to enable our business to grow internationally across our key overseas markets. We are now averaging 12,000+ visits to our website per month thanks to a targeted, well-designed SEO campaign.

Marketing Manager, SmartGlass International
(January 2012)