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In the current and constantly evolving web-driven environment, having a functional yet visually appealing website is crucial. Inspiration, based in (but not limited to) Dublin, offers you a web development service that strives to reach and exceed all your expectations.
As your website is a completely personal project, it’s important for you the client to have login access to your site (more…)
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The website has become the number one global marketing tool and that is why it’s essential that you have the right web development team behind you.
Whats the difference between web design and web development?
Perhaps you need both, but it’s important to be able to differenciate between the two. The web designer designs the look of your website. It’s a creative discipline. Web development on the other hand, refers to the technical creation of your site and the coding behind the site. It involves a more technical skillset.
Here are some tips to make sure you have the right team behind you. (more…)
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The best designed retail websites make shopping online easy. It is tempting to amaze visitors with a complex and busy look and feel…but resist. Easy, clear, simple instructions work best. Trying too hard with bells and whistles can result in frustrated shoppers. And they won’t return.
Test to make sure your web design has navigation that is simple to use and understand. Label instructions clearly explaining exactly what to expect when a person clicks. Selling shoes? Try labels such as Men’s Shoes or Women’s Shoes.
Usability testing can reveal things about how users navigate your site that you might not anticipate.
As we know some of your customers are likely to have health limits that require surfing the web by means of screen readers, Braille displays that are refreshable, screens with magnifiers or additional devices. Try to situate text navigation and skip links at the page heading.
To choose where to go on your site, people need to know exactly where they are. As many shoppers are using search engines to find stores online, they can easily find your site on any page – there is no guarantee that they hit your site on the home page – use visual and text clues to show the customer where he or she is on your site. This is known as breadcrumbs.
Sites with many product categories, many brands or that offer many products, need to include layers of navigation to break it down into easy shopping steps.
Shoppers need to be able to browse by product, price, brand, age, size/colour, gender or just about any other product feature. The navigation design for your web should allow that facility intuitively.
Ecommerce websites should allow shoppers to just search for products. Make sure that a Search Box is added to every page on your site and test to make sure it delivers the appropriate results.
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Choosing Joomla for your web development has superior strengths to competitor products known as WISIWYG (What You See Is What You Get) platforms like FrontPage or Dreamweaver.
This feature ensures that all your website pages are developed, maintained and updated easily, including adding or removing new pages. A CMS ability is the key advantage over constructing and coding a website in the straightforward HTML standard language.
Using Joomla means that there are no licensing fees, costs which you do have to pay for a Microsoft product or an alternative commercial product. There is also an enormous community of skilled users available online 24 / 7 to provide support.
A very attractive feature of Joomla! is its functionality. It’s great for tasks such as simple brochure site web development to entire shopping cart sites, or indeed fully interactive online membership websites. Avail of the 3,500 plugins and add-ons to extend its functionality including exciting and easy to use shopping carts, videos, galleries, blogs, forums, project tools – in fact everything you could possibly need to develop your web site.
Template systems also make it easy to change the look and feel of your site without having to redo the whole site from scratch. You can literally change the whole graphic design/look of the site in a matter of seconds while retaining the content. Find more than 2000 templates, many of them free, allow a web developer to change the look and feel of your site quite easily.
Although WordPress allows web developers to access many plugins too, and can extend to many new functions, it simply doesn’t have the sheer power underlying it’s infrastructure for web developers to easily plug in a comprehensive shopping cart for ecommerce websites for example.
Check out our web development portfolio to see examples of Joomla in action.
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In 2003, WordPress was founded with one piece of code to enhance the typography of everyday writing, and with fewer users than you can count on your fingers and toes. Since then, it has grown to be the largest cloud hosted tool for blogging in the world. It is used on millions of sites and seen by tens of millions of people every day.
The open source nature of WordPress web development means that everything you access is freely available. Tutorials are updated and enhanced facilities are published for upgrading your experience as a blogger. The code was created for all the people using the net by the online community. WordPress facilitates web development for thousands of people working on the technology at any one time. It gives you a license- free access to a commercial platform. This means you are free to use it for anything from your holiday blog to your Lotto directory of winnings, without any fees or charges from IT companies for your online presence.
WordPress.Org is the self-hosted solution, that is, you install WordPress on your own hosted site. From here, you can download and install the software and do your own WordPress web development. You will need a web host, but most will meet the technical requirements. WordPress can be used for almost anything and is completely customizable.
There is also a hosted solution which you will find at WordPress.Com. For this you don’t need your own hosting and you can get started and looking great with a free template in minutes. You can customize this yourself to a degree without any technical ability or database web development skills.
WordPress web development began life as a simple blogging system, to diary your emails, today it has evolved for use as a full content management system (CMS). It can now be enhanced by widgets, plugins, themes and is really only limited by your technical ability and your imagination. This is where the web development experts come in. To customize WordPress for your specific requirements you will need significant technical skills.
From forums to mailing lists, get stuck in with WordPress enthusiasts – there are loads of socializing opportunities. Meet up at WordCamp, the regularly organized meetings for WordPress enthusiasts, bloggers and developers. They’re free (or subsidized) and very welcoming.
Read more on WordPress Web Design or check out these tips on common issues with Website Design for WordPress.
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Joomla is a Content Management System (CMS) that is popular with web development agencies worldwide because of its flexible nature and built in content management functions. If you explore the most common add-on functions of Joomla you will get a good idea of whether or not Joomla is suited to your requirements but let’s start with the basic features first. (more…)
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For over 10 years, Inspiration Marketing Consultancy has been committed to creating high-impact websites and helping our prestigious clients maximise the return on their marketing investment. Our core skills include WordPress design, content development, search engine optimisation, project management and marketing expertise. Our clients span many different sectors, and include companies who are exporting between Ireland, the UK and the worldwide market. (more…)
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If you are considering creating a new website or simply re-developing an existing site, then this document should be useful.
It is a questionnaire which enables you to consider all the key issues when documenting your requirements. If you discuss this with your team and document the answers to each question, you will be well on the way to developing a full website brief which Inspiration can use to give you indicative pricing and to add value to your requirements. (more…)
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Thanks for visiting our new website – welcome! The site has been developed to demonstrate our full set of services.
The two core services we offer are web development and online marketing support. Typically we work on a project basis to deliver a new site and then we implement marketing campaigns to meet the objectives of each site. These objectives may include driving sales, disseminating information or encouraging interactivity with prospects. (more…)
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